Tag: product management

  • 20 SaaS product metrics to track for success

    20 SaaS product metrics to track for success

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    Launched your SaaS product? This is exciting! But how do you know if it’s hitting the mark with your target audience?   Numbers don’t lie, and by tracking the right SaaS metrics, you can gain valuable analytics. These insights will tell you what’s working well, what areas need improvement, and where opportunities for growth might be…

  • The 4 Phases of User Acquisition Funnel Marketing

    The 4 Phases of User Acquisition Funnel Marketing

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    Have you ever wondered how your favorite apps or websites manage to attract so many users?  The secret lies in a powerful marketing framework called the user acquisition funnel. Whether you’re a seasoned marketer or just starting out, understanding the user acquisition funnel is crucial. It’s a framework that helps you visualize and optimize the…

  • KPIs for Product Marketing: Tracking Your Road to Success

    KPIs for Product Marketing: Tracking Your Road to Success

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    If you’re in product marketing, chances are you’re always looking for ways to measure your progress and success. After all, what gets measured gets improved, right? But with so many different KPIs for product marketing out there, it can be tough to know which ones to focus on. That’s why we’ve put together a list…

  • Product Marketing KPIs That Are Essential to Any Business

    Product Marketing KPIs That Are Essential to Any Business

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    Are you looking to improve your product marketing strategy? If so, then you’ll need to know about product marketing KPIs or key performance indicators. KPIs can help measure progress and identify areas that need improvement. In this blog post, we’ll discuss five product marketing KPIs that are essential for any business. Product Marketing KPIs for…

  • The Benefits of Behavior Data Tracking Software

    The Benefits of Behavior Data Tracking Software

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    If you want to improve your business, understanding customer behaviors is key. The right behavior data tracking software can help you do just that. By understanding how customers interact with your business, you can make changes to improve the customer experience. Behavior data tracking software can also help you identify trends and patterns in customer…

  • Software Stack Investing: How to Pick the Right Tools

    Software Stack Investing: How to Pick the Right Tools

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    If you’re like most people, you probably think of software stack investing as something that only big companies or wealthy individuals can afford to do. But the truth is, anyone can invest in software stocks – and there are plenty of good reasons to do so. For one thing, the global software industry is growing…

  • The 5 Biggest Challenges With Attribution Models

    The 5 Biggest Challenges With Attribution Models

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    If you’re looking to improve your marketing efforts, understanding attribution models is key. However, there are a few challenges that can come with attribution modeling. In this article, we will discuss the 5 biggest challenges with attribution models that you should be aware of. The History of Marketing Attribution Models The history of marketing attribution…