Tag: website analytics
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20 critical UTM mistakes that are affecting your marketing analytics
20 critical UTM mistakes that are affecting your marketing analytics Aug 2, 2024 — by Mahnoor Shahid in Latest, Website analytics Urchin Tracking Modules, or UTMs for short, are super important for anyone doing marketing. They’re these bits of info you tack onto the end of website links to see where visitors come from and how…
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9 powerful Google Analytics alternatives (GA4 alternatives)
Ever since Google announced GA4, everyone’s been talking about alternatives. But wait a minute! Before you get overwhelmed, let’s see if you actually need to jump ship from GA4. This blog will be your guide, helping you decide: Can you stick with GA4? We’ll discuss privacy, how easy it is to use, and what it…
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19 most important website metrics to track for growth
You’ve poured your heart and soul into developing a website. It’s visually stunning, packed with valuable content, and perfectly represents your brand. Great! But here’s the gut punch – your traffic and conversions are slower than a snail in a race. You’re left wondering, “What am I doing wrong?” As a marketer or website owner,…
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Discovering user journeys with cross-domain tracking
In website analytics, cross-domain tracking allows you to trace user behavior as they visit multiple websites or domains you own. This is essential because, without it, user journeys across various platforms become fragmented, leading to inaccurate insights. Many businesses have websites across multiple web addresses, like separate platforms for a blog, store, or community. Understanding…
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What is social traffic in digital analytics?
Ever launched a website and waited nervously to see if anyone would visit? It’s an exciting feeling! But where exactly are those people coming from? Understanding your traffic sources is like cracking a code, revealing valuable insights into what resonates with your audience. This blog post will guide you into social traffic in digital analytics.…
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Understanding the importance of goal-tracking in SaaS
Do you want your SaaS business to win? Goal tracking is like having a map. It shows you where you’re going and if you’re on the right track. This blog will explain why tracking goals is important for your SaaS business. We’ll show you how it can help you: Get more users to love your…
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User acquisition reports & their importance
Once your website is up, the next challenge is getting visitors. User acquisition reports help you know where your visitors are coming from. They show which channels bring in the most visitors. This helps you see what’s working and what’s not. This info lets you focus on the best channels to reach your audience. You…
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User acquisition reports & their importance
Once your website is up, the next challenge is getting visitors. User acquisition reports help you know where your visitors are coming from. They show which channels bring in the most visitors. This helps you see what’s working and what’s not. This info lets you focus on the best channels to reach your audience. You…
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Campaign tracking: Understanding where your traffic comes from
Unsure which marketing efforts bring visitors to your site? Campaign tracking helps you understand how different marketing activities attract visitors. Go beyond just website traffic numbers! With campaign tracking, you can see which campaigns are most successful at converting visitors into doing what you want them to do on your site, such as signing up…
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How to Track Events in Usermaven: A Comprehensive Guide
You know what events are and why they’re useful for SaaS businesses. But here’s the next step! Tracking events is important, but how do you do it? If you’re still deciding on the accurate tool to track events, We’ve got you covered! Today, we’ll explain how Usermaven has made event tracking super easy for you.…